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Marketing That Pays Off? Consider Events
May 16, 2018

Event marketing is made to order for small to mid-sized businesses, nonprofits and other organizations with aggressive goals but limited sales resources. Participating in the right local, regional, national or international events allow you to present your sales story to many prospects in one place within a short period of time. Individual sales calling can’t match it for efficiency.Experiences and events positively improve brand perception. According to an EventTrack report from the Event Marketing Institute, 74% of participants have a...